For sponsors
Sponsorship on the Hub is direct-sold, first-party and always disclosed. This page says what can be sponsored, what cannot, how it is labelled and how to book. It makes no claim about how any placement will perform. Sponsorship buys a labelled place and nothing else.
What may be sponsored
- Site header strip
- Site footer banner
- Homepage hero sponsorship
- Homepage banner
- Company directory banner
- News banner
- In-article banner
- Jobs board banner
- Job listing side panel
- Hub Store banner
- Books banner
- Equipment classifieds banner
- Digital assets banner
- Community index banner
- Community thread banner
- Events banner
- Courses banner
- Research datasets banner
- Chip lifecycle banner
What may not be sponsored
No payment changes any of these:
- Any order, ranking, tier or search result
- What trends on the Hub
- An interview or guest slot
- The content of a reference page
- The website and portal register
- A Build, or a company space
- The persona menu and the order of a persona page
- A moderation outcome
- The pathways pages
How a sponsorship is disclosed
Every placement carries a label, in words, generated from the booking. It looks like this:
Sponsored by Example Company. The sponsor did not choose or approve the content, its order or any result.
What counts as an impression and a click
Work in progress: the published definition of a viewable impression and a click is being finalised and will sit here before it is used on any report. Today the Hub counts one impression per placement per page view, served from its own systems, and leaves out known crawlers.
Who is accepted
Work in progress: the published acceptance policy is awaiting review. A person looks at each sponsor before a first booking goes live. A sponsor with an open enforcement matter, or with misleading creative, is refused.
Current sponsors
No placement is running at the moment.
How to book
See the placements and book a run on the advertising page. You will need a free account and a company on the directory.